Optimal going from strength to strength

Optimal going from strength to strength

Geoff Jones

Leading European component distributor, Optimal, is seeing further demand for its high quality steering and suspension, shock absorbers, bearings and water pumps since launching into the UK market last year.

Optimal’s steering and suspension range has a comprehensive catalogue with in excess of 3500 part numbers available on Tec Doc and through MAM, with more than 85% of part numbers available from UK stocks with additional support via their German facility. This year Optimal have added over 205 new items and will add yet a further 400 part numbers by the end of the year.

The West Midlands based company are also proud to be one of the only UK TÜV approved supplier and offer the widest selection of TÜV-tested and certified steering and suspension parts. Its range guarantees excellent quality and is regularly inspected throughout the entire manufacturing process. This ensures the highest level of reliability for its axle and steering and suspension parts. Within the next three years, Optimal plan to have around 4500 part numbers for its steering and suspension product portfolio.

Optimal has also enjoyed growth with its high quality shock absorbers and plans to introduce a further 200 references to include Japanese and Korean models by next year.

Wheel bearing sales has also increased and 100 new wheel-bearing kits are to be added before the end of 2011.

Optimal, offers nearly 800 different types of water pump and the range continues to expand on a regular basis. A new catalogue has also been introduced for water pumps. Optimal plans to add up to 30 new pumps to the range before the end of this year to cater for the high demand it’s currently experiencing.

Optimal’s Geoff Jones commented: “Our company is continuing to grow. Each month we have seen an increase in sales levels and the plan for 2012 is to intensify the range to meet the demand we have and deliver whatever the market dictates from us.”

For more information: www.optimal-germany.com