ŠKODA AUTO continued to grow in July 2012. Despite an increasingly challenging economic environment, the brand increased its deliveries to customers by 6% year-on-year to 72,600 (July 2011: 68,500). This is the best July sales result in the company’s 117-year history. From January through July 2012, sales rose by a total of 8.1% year-on-year to 565,600 (January through July 2011: 523,200).
“We managed to continue growing and sell more cars in July despite an economic environment that is increasingly very difficult,” said Jürgen Stackmann, ŠKODA Board Member for Sales and Marketing. “We have improved ŠKODA’s position further in the first seven months of this year. However, development of demand in many European markets concerns us. What we now need to do is stay our course,” said Stackmann.
Despite a difficult overall market, the brand advanced significantly in major markets of Western Europe: in the UK in July 2012, ŠKODA delivered more than 20% more cars year-on-year. ŠKODA’s most popular models in Western Europe in July were the ŠKODA Octavia, which sold over 8,500, and the ŠKODA Fabia, which sold more than 6600 units. The Citigo subcompact, which has been on the market for several months, also fared well and sold almost 2600 in July.
For more information: www.skodamedia.com